a free 5 day email course

Escape Entrepreneur Prison and Pivot to Growth

5 Biggest Mistakes You're Making as a Small Business Owner that Lead to Missed Target Goals, Poor Cash Flow, and The Stressful Prison of Living from One Pay Period to the Next

What You'll Learn

  • The Single Priority Rule: Eliminate Chaos, Focus on One Priority, and Get Unstuck

  • Break Free from Operational Chaos and Fuel Growth

  • Stop Cash Leaks and Maximize Your Personal Net Worth

  • Tylenol Won’t Fix Every Headache in Your Business

  • Perfection Will Kill Growth—And Your Business Will Be Worth Less Because of It

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Ross Devereaux

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Working with him helped me identify and fix the bottlenecks that were draining my business.

I realized that many of the solutions weren’t new to me—but I didn’t have the right processes or systems in place to focus on high-impact levers.

As someone who owns four businesses, I was exhausted.

When asked why I keep working with him, my answer is simple: because his systems work.

He gave me my life back. No joking.

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Dave Jones

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Identifying the ‘what’ wasn’t our issue—it was understanding ‘why’ it happened.

John’s framework of divergent thinking helped us uncover the root causes without judgment.

He then guided us through convergent execution, which enabled us to implement the best possible solution and resolve our bottlenecks.

After we fixed THE PRIORITY (which was a major cash flow issue),
I had two thoughts.

First, I’m relieved. It felt great.

Those HIL Meetings work.

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Matt Gwinn

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Mastering the one priority has been the game changer for our team’s success.


John was able to get our team focused on fixing issues and eliminating our nonessential priorities.

His framework was the tool we really needed to keep us from getting distracted.


Each of us only had to hit 2-3 goals each quarter to change to the company. It was very manageable once we focused.